Resources to Reach New People

Did you know you can create an engaging, on-message video in less than 20 minutes?  Building quality content in less time is what we are passionate about at Amplified NOW, so I’m going to break down exactly what we do for our clients.  Content Strategy The very first step is […]

Search engine optimization or SEO is the practice of getting targeted traffic to a website from a search engine’s organic rankings (BacklinkO). So, how can you use SEO tools to help your client’s come up with an endless amount of ideas for creating content? Competition Isn’t Bad Chances are, your […]

Compelling calls to action are one of the key components that makes a successful video. (Make sure you learn the other two keys to a successful video!)  But, how do you create a call to action that gets people to engage with your video? Getting engagement on your videos is an […]

Introduction Why video marketing? You may be asking why video marketing? In our experience, it’s the easiest and fastest way to create content, especially when you want to produce a significant piece such as a pillar post. A pillar post is one giant piece of content that will bring in […]

Have you ever wondered what a video marketer does?  To most people, it sounds like a video marketer spends a whole bunch of time recording videos.  But that is actually what I spend the least of my time doing.  Don’t get me wrong: I do a lot of videos. I […]

You may have heard that the head of Instagram, Adam Mosseri, recently said that Instagram is no longer just a photo-sharing app. Rather than remaining a place to share photos and captions, right now, they are focused on four key areas: Videos Creators Shopping Messaging What Does This Mean For […]

A lot of times, when you’re offering video marketing to your clients, they’re going to have a lot of hesitations. They are probably wondering what makes a video successful?  It can feel daunting to start making videos because you can get blank page syndrome, but worse. It’s challenging to think […]

If you’re thinking of adding video to your marketing process or offering it to your clients, you may be wondering how effective is video marketing? Viral Videos What some people are really wondering when they ask this question is if you can make them go viral on TikTok or get […]

There are some crazy statistics about how much content is put out every single day. It’s a lot of noise. In order to cut through the noise and make sure you’re creating content that resonates with your audience, you have to know what to say.  Metrics That Matter Now, don’t […]

There are a lot of different ideas out there about what it means to “do marketing.” Some strategies focus heavily on “launch” marketing, while others focus on creating content that is “evergreen.” I tend to see that when companies don’t understand marketing, they go into full launch mode. Every piece […]