July 2021

You may have heard that the head of Instagram, Adam Mosseri, recently said that Instagram is no longer just a photo-sharing app. Rather than remaining a place to share photos and captions, right now, they are focused on four key areas: Videos Creators Shopping Messaging What Does This Mean For You? As the CEO of […]

A lot of times, when you’re offering video marketing to your clients, they’re going to have a lot of hesitations. They are probably wondering what makes a video successful?  It can feel daunting to start making videos because you can get blank page syndrome, but worse. It’s challenging to think about what you’re going to

If you’re thinking of adding video to your marketing process or offering it to your clients, you may be wondering how effective is video marketing? Viral Videos What some people are really wondering when they ask this question is if you can make them go viral on TikTok or get a million views on YouTube.

There are some crazy statistics about how much content is put out every single day. It’s a lot of noise. In order to cut through the noise and make sure you’re creating content that resonates with your audience, you have to know what to say.  Metrics That Matter Now, don’t get distracted. There are so