How to Use Customer Feedback to Improve Your Coaching or Consulting Business
So, you’re a coach or consultant and you want to improve your business. What’s the first thing you should do? Survey your customers, duh! Here’s how to use their feedback to level up your game.
Ask the right questions
Don’t just ask, “What can I do better?” That’s way too broad. Be specific. Ask questions like, “Did you find my coaching style effective?” or “Was the price worth the value you received?”
Listen and take action
Don’t just survey your customers and then forget about their feedback. Actually listen to what they have to say and make changes accordingly. If multiple customers suggest the same thing, it’s probably a good idea to take that feedback to heart.
Use positive feedback for marketing
When a customer leaves a positive review, use it to your advantage! Post it on your website, social media, or marketing materials. It’s always great to have happy customers vouching for your services.
Don’t take negative feedback too personally
Feedback is meant to help you grow, not tear you down. Don’t take it personally if someone didn’t enjoy your coaching or consulting services. Take that feedback, reflect on it, and use it to improve.
Follow up with customers
Once you’ve made changes based on customer feedback, follow up with them to see if they noticed a difference. This will show them that you value their opinion and are actively working to improve your services.
Conclusion
Using customer feedback is a great way to improve your coaching or consulting business. Just remember to ask the right questions, listen and take action, use positive feedback for marketing, don’t take negative feedback too personally, and follow up with customers. Keep doing these things and your business will be dominating in no time! Thanks for reading, y’all!