Mistakes to Avoid When Getting Started with Expert Videos

There are many common mistakes people make when they get started with video. Let’s say you’ve watched a couple of my videos or other videos and have decided to go all-in with video. Yay, good first step! Now, how do you avoid some beginner video mistakes? I’m not saying this from a place of condescension, because I can tell you when I started my YouTube channel, I did absolutely everything …

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What Works in Video: The Power of Live Video with Radiant Angel Energy

Rae Calnan helps those at the crossroads of their life clarify their purpose and take charge of their destiny with the help of Future Life Progression, Past Life Regression, Angelic Reiki, Meditation, Hypnosis, and Angel Oracle Cards through her business Radiant Angel Energy. Rae sat down with Kathleen Celmins, CEO and co-founder of Amplified NOW, a content marketing agency focused on expert videos for thought leaders, speakers, coaches, and consultants, …

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If Your Site Doesn’t Have These, You’re Missing Out on an Opportunity

I was recently asked by a client to take a look at his site. We’ve been working together for the better part of 6 months now. He basically came to me and asked if I could take a step back and look at his website to see if there are some really obvious places where there’s a missing opportunity. I think there are places on everyone’s website where they are …

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model your habits off of others AmplifiedNOW

Be Careful Which Famous Person You Model Your Life After

I have a confession to make. I have read every single one of those articles about ‘The 6 Things Billionaires Do Before 7 am’ that the rest of us don’t do in terms of productivity and time management. I love reading that kind of stuff even though I know I probably won’t do some of the more extreme routines that get mentioned. However, these types of things remind me why …

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What Works in Video: Leveraging Video Beyond YouTube with Derek Olsen

Have you ever thought of taking your expertise and creating a content library that is full of your own voice and knowledge? Have you wondered where to start and what the best format would be? Kathleen Celmins is the CEO and co-founder of AmplifiedNOW, an expert video content marketing agency. Derek Olsen works with his wife, Carrie. They run a business together focused on voiceover acting. They also help …

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The One Thing You Don’t Need to Prove in Your Sales Process

As the co-founder of a video content marketing agency that aligns speakers and experts with content for their blogs, there is one thing I’ve noticed that you do not need to prove in your sales process. I see this so much and I wanted to bring it up because it happens when you have a little less confidence. Maybe you know that you’ve stumbled onto something that works. You know …

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Why We Always Start Every Idea With a Sales Page

The difference between content marketing and digital marketing is kind of a fuzzy line at best. When we talk about digital marketing, it’s usually referring to a sales funnel, landing page, or free offer that you give out in exchange for an email address. At AmplifiedNOW, we always start every project, both internal and for clients, with a sales page. I have found from one of my clients, John Lincoln, …

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What Works in Video: How Videos Shorten the Sales Cycle For This Financial Coach

Kathleen Celmins is the CEO and co-founder of Amplified NOW, a video marketing company that focuses on using video to help content creators get their message out. She sat down with Whitney Hansen, a financial coach and host of the podcast, The Money Nerds. Whitney helps people go from living paycheck to paycheck to having money in their bank accounts and the confidence to be able to build and manage …

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One Thing to NEVER Discuss In Your Videos

At AmplifiedNOW, we specialize in helping you create the best expert videos possible for your business. Expert videos are the ones where you stand in your expertise and you talk about things that you can talk about for a half-hour. We only talk about them for five to 10 minutes because basically after that point, you’re switching topics anyway. One of the things I want to talk about today is …

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Create Once. Sell Twice

Today I want to share with you a simple idea. Create once and sell twice. What do I mean by that? I am surrounded in my online world by a sea of creators, people who are the smartest, most capable creators that I know who are coming up with all kinds of really interesting ideas that solve problems for people. Because they’re creating their products and their courses, they’re creating …

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